Italian Shoes Company’s journey to enter the luxury brand industry and its evolution towards better shoemaking – ANI


New Delhi [India]Dec. 8 (ANI/SRV Media): Italian Shoes Company, an Indian brand founded by Gaurav Bhatia, enters the luxury footwear market in India and develops the Indian luxury sector.
Founded in 2012, the brand’s main goal has been to provide excellent quality footwear that not only looks good, but is also comfortable, durable and eco-friendly. The idea is to manufacture the craftsmanship and designs from Italy and make these custom shoes available in India at a reasonable price unlike other brands who offer the same products at extortionate prices.
The Italian Shoes Co.’s journey began as a small, fledgling idea to make better shoes for a population that lacked them. Regardless of having a small start, the company has never compromised on product quality. Their bespoke shoes have been designed with a single vision to enter the global merchandising market by providing hand-made, custom-made and colored shoes according to customers’ preferences.

The brand has recently received a lot of recognition among celebrities. One of the major turning points in their journey to success was when Neha Kakkar’s singer, actor and husband, RohanPreet Singh chose to wear Italian Shoes Company’s custom shoes at their wedding ceremony. The design and colors have been specially handcrafted and customized according to the theme of each function and certainly reflect the best of his personality.
“I have always had a knack for luxury brands and I have also paid dearly for the products that caught my eye. My frequent visits to Italy with my team have helped me with many innovative ideas and skills that I I managed to instill in this house a mark of Italian perfection. These Italian excursions were indeed a great way to bridge the gap between the raw material and the knowledge needed to make masterpieces out of them,” said Gaurav Bhatia , CEO of Italian Shoes Company.
“It gives me immense pleasure to introduce Italian traditions through the craftsmanship of each shoe. Our vision is to globally dominate all inferior commercially produced shoes and replace them with these leaders Our entry into the global market is not far off, however, due to the long-standing love and goodwill the brand has established over the eight long years of its inception,” added Gaurav Bhatia.
Some of the reasons that give Italian Shoes Co. a competitive advantage in the industry are:
* The shoes are made of 100% pure leather and have an eternal service life. Pure leather has the potential to prevent wear and tear on the shoe regardless of the times and weather conditions. The softness of the leather is remarkable and represents the purity of the material used in the manufacture of each shoe.
* The sole of each shoe is made of latex, an all-natural material known for its flexibility and durability. By being able to absorb any shock to the spine, these insoles promise to keep feet safe and sound.
* All shoes are hand-colored and delicately handcrafted. Each shoe design is unique and is worked very intricately to ensure quality is not compromised.

The company lives up to the slogan “A stitch that saves your shoe for life”.
For more information, please visit: Italian Shoes Company
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